Observations from ad:tech San Francisco 2012
The ad:tech San Francisco 2012 conference kicked off with a special surprise guest. San Francisco Mayor Ed Lee showed up at the conference and gave the opening welcome remarks to get the party started...
View ArticleMore observations from ad:tech 2012
After last night's party circuit, attendees may have been tired but they still showed up for more banter about advertising. This morning's opening keynote was "The New Power Brokers: Amazon, Apple,...
View ArticleAd:tech – Pick Your Partners Wisely
In today’s afternoon brand track “Choosing the Right Partners: Search, Social, and Metrics,” Kevin M. Ryan, Motivity Marketing CEO, moderated a panel with both brands and agency folks: Rhonda Hanson...
View ArticleInspiring Think Tanks from ad:tech San Francisco
Become a Customer Company CMO Michael Lazerow, who sold his Buddy Media to Salesforce last year for $745 million, took the stage wearing a baseball hat and his signature glasses. He said that effective...
View ArticleMaking Online Video Magic
In this afternoon’s video session “Online Video: How Brands Find Audiences and How Customers Find Brands,” Traction CEO Adam Kleinberg moderated a panel aimed at helping attendees discover how online...
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